Why stay grounded when you could be catching air?

Swatch at a glance

From the playlist “#SwatchLovesSports”: an official Swatch film, released on 2024-12-25. Founded in 1983, Swatch has its headquarters in Biel/Bienne. Today it belongs to Swatch Group. Among the brand's well-known lines are Big Bold, Sistem51 and Scuba Fifty Fathoms. New Swatch watches start at around CHF 65 (2026).

Swatch brand profile on SwissWatchExperts · Value your Swatch watch

Independent overview by SwissWatchExperts – not affiliated with Swatch.