Swatch Winter 2017 | #KeepMovingKeepTicking

Swatch at a glance

From the playlist “#SwatchLovesSports”: an official Swatch film, released on 2017-02-17. Swatch was founded in 1983 by Ernst Thomke, Elmar Mock and Jacques Müller and is based in Biel/Bienne. Today it belongs to Swatch Group. Other Swatch collections that appear in the videos: Irony, Sistem51 and Skin. New Swatch watches start at around CHF 65 (2026).

Swatch brand profile on SwissWatchExperts · Value your Swatch watch

Independent overview by SwissWatchExperts – not affiliated with Swatch.