Sam Pilgrim joins the Swatch Proteam

Swatch at a glance

The official Swatch channel uploaded this video on 2014-04-04; here it is listed under “#SwatchLovesSports”. Swatch was founded in 1983 by Ernst Thomke, Elmar Mock and Jacques Müller and is based in Biel/Bienne. Today it belongs to Swatch Group. Other Swatch collections that appear in the videos: Big Bold, Scuba Fifty Fathoms and Skin. New Swatch watches start at around CHF 65 (2026).

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Independent overview by SwissWatchExperts – not affiliated with Swatch.